Advertising
and Healthy Decisions
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Reflection |
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Personal
comments on the learning experience: |
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Comments from Barbara
G. Johnson:
I have found that students are very interested in media and
advertising, and yet many state that they are unaffected by advertising; that they make
their "own decisions". I find that this activity provides students with
information and skills they can use to evaluate advertising, particularly that of tobacco
or alcohol products. I also find that the lessons raise students awareness of
tobacco and alcohol promotion in clothing, sports, television, and movies as well.
In implementing this Learning Experience, I have learned more about
student interest in media and advertising techniques. Students who previously were having
difficulty in the classroom responded very well to the brainstorming, group discussion
activities, and completing the ad parody itself. This was especially true of students who
have difficulty with written work.
The Learning Experience was reviewed by colleagues and
administrators both in its written format and in classroom observation. It was suggested
to include more focus on the learning standards so that students are more aware of the
purpose of the Learning Experience throughout. The peer review further reinforced my
perception that this Learning Experience is engaging and relevant for middle school
students of varied ability levels.
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